Brand Me
Overview on the project
Experts believe that job satisfaction trends can affect labour market behaviour, work productivity, employee absenteeism and staff turnover, as well as being a strong predictor of overall individual well-being. However, it has been seen that young individuals aged 20-34 struggle in the transition from education to work due to increased demand for highly skilled people and competitiveness in the job market.
What is Brand Me’s general aim?
“Brand Me” goal is for young talents to learn how to promote and brand themselves as professionals and “sell” their skills in the job market, in order to be noticed and hired by companies and HR recruiters. The BAM project aims to facilitate the access to relevant and qualitative learning resources and increase employment opportunities for youth. BAM proposes the elaboration of educational resources and instruments that foster participation of youth in the labour market and develop their professionalism to become more recognized and competitive. The project also strives to strengthen the profiles of professionals operating in this sector, by increasing the awareness of the need to develop career paths from early stages of life and later.
What are Brand Me’s purposes?
Project’s general objectives are to:
Identify and define the 12 essential digital-presentation skills to support youth workers to train NEETs on the topic of personal branding;
Create most relevant educational resources responding to 12 skills and competences in personal branding strategies and practices;
Reduce the employment mismatch, by training youth in NEET group;
Inspire youth to continue developing their careers and promoting themselves.
Read the survey findings in Italy and the BAM Report!
Brand Me: find out more about your personal branding skills
Do you want to know how to improve your skills for personal branding? Brand Me is a project whose goal is to help NEETs to develop 12 relevant skills to improve their personal branding. The consortium comprises partner organizations from Italy, Latvia, Austria,...
Brand Me LTTA takes place in Milan
As part of the Brand Me project, garagErasmus organised an LTTA in Milan from 23 to 29 of June for youth workers working with NEETs and assisting them in their professional development. Twenty-four participants from six different countries – Italy, Portugal, Spain,...
Call for participants LTTA Brand Me in Milan
garagErasmus Foundation, the professional network of the Erasmus generation, is organising an LTTA (Learning Teaching Training Activity) funded by the Erasmus+ project KA220 Brand Me. The project aims to provide professionals who work with NEETs, or who are interested...
Brand Me TPM in Cordoba
2nd Transnational project meeting in Cordoba The 2nd meeting of the Brand Me project was held in Cordoba on 28th of November hosted by INDEPCIE. The aim of the meeting was to review the implementation of the project and define the next steps in the development of the...
Brand Me Report on “Personal branding skills”
What skills are needed to help NEETs enter the labour market? This question guided the research phase of the Brand Me project, which aims to facilitate access to relevant and quality learning resources and increase employment opportunities for young people. The...
How do NEETs promote themselves to companies? Brand Me will find it out!
Our Network Manager Carlo Bitetto and our Project Officer Nunzia Di Francesco are today in Porto for the kick-off meeting of the ambitious project BRAND ME, which will involve partners from all over Europe. Our partners from Portugal, Lithuania, Austria, Romania and...
PARTNERS OF THE PROJECT
VR Marketing
Instituto Nacional para el Desarrollo Personal, el Coaching y la Inteligencia Emocional
garagErasmus Foundation
Vienna Association of Education Volunteers
Innovation Education Lab
Efektas Group
Duration
January 2023 – January 2025
Reference number: 2022-2-PT02-KA220-YOU-000101893
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